Do you already apply Google's EAT principles to your site? Check out these 7 tips!
How exactly the brains in Silicon Valley put together Google's algorithms remains shrouded in mystery. Yet we know best...
Interesting for you
On this blog we share the most important developments in the field of online marketing, web development, UX and measuring and evaluating your web project.
Our words and thoughts
Interaction, clicks and likes: which type of post works best?
For many marketers, social media is an important part of their digital strategy, as we wrote two weeks ago....
The rise of Voice Search and how you can make smart use of it
The future is screenless. You can ask Google for directions without having to take your hands off the wheel. KLM's...
The status of social media marketing
Nowadays it is difficult to find someone who does not use social media. Our phones are full of social apps...
Google's UX Playbook: 41 best practices for a better user experience
Deep in the depths of the web, sometimes those gems appear that you can't keep to yourself. Last...
7 social media metrics that every advertiser and content marketer should monitor
Advertising on social media is an important way to drive more traffic to your website or webshop and ultimately...
Content groups in Google Analytics: insight through overview
You have had a beautiful website or webshop developed, but which part of your website performs best? Are these...
How many users do you need for a good usability test?
The use of usability tests has increased enormously in recent years. There are many types of tests that can be done,...
Digital Design Ethics Conference 2018
How do designers and web developers ensure that modern technology is designed to protect its users? That question...
November 22, 2018: neuromarketing workshop (and 3 neuromarketing principles that every online marketer should know)
Next week, Thursday November 22, Van Ons is organizing a neuromarketing workshop in collaboration with the Neurofied agency from Amsterdam. In a...