Van Ons was invited to present the Case study of Proefdiervrij.nl to present on WordPress Meetup Rotterdam. In the packed room of Redkiwi, Bas van der Lans presented the Animal-Free Case. Focus on the process: from Inspiration to Making, from Learning to Improvement. We have listed key take-outs in a few slides.
Five Key Take-outs from the Animal Free Case Study:
- Start a collaboration small!
- Research: what are your customer's reasons-to-buy?
- Always think about how your customer can earn more (instead of how you can earn more yourself)!
- Donation website is just plain old e-Commerce!
- Fun and educational to view all the old websites. archive.org.
https://twitter.com/BOEmedia/status/909855342846148608
Tool in Inspiration phase: Archive.org
The archive of virtually the entire internet – as shown in the presentation – can be found here: http://web.archive.org/
Trying to find an explanation for A/B test where version 1 converts 750% (!) better "Assumption is the mother of all fuck-ups" @delans
— Rosanne – BuroStaal (@BuroStaal) September 18, 2017
Handbook for Digital Effectiveness
Released on November 21 during the Entrepreneur's Week in Amsterdam.
- You can download a preview HERE.
- More information about the Handbook for Digital Effectiveness
Questions about the Animal-Free Case Study?
About WordPress for donations, WordPress e-commerce, WooCommerce or WordPress for non-profits?
Feel free to get in touch!