Last Tuesday, Het Parool published about the Handbook for Digital Slagkracht. Article 'Innovation the key to growth in SMEs' is an interview with Robert van Eekhout and Bas van der Lans: “We want SME entrepreneurs to no longer make the wrong investments in ICT and online marketing by 2025. To achieve this, we wrote the Handbook for Digital Effectiveness that will be released during the Entrepreneur's Week.”

Scope of the article:

  • A serious gate on the digital highway is essential for every SME entrepreneur.
  • You can increase your competitiveness by making optimal use of digital possibilities.

'The book offers step-by-step plans to seriously grow your turnover and is full of expert contributions and practical cases. A must have for every entrepreneur who wants to understand and utilize the digital possibilities.'
de Ondernemer / Het Parool, November 14, 2017

Read here  'Innovation the key to growth in SMEs' (PDF) in Het Parool / de Ondernemer of November 14